Gurugram, Aug 7: PayU, India’s intech platform, and Marg ERP, India’s business management platform, today announced a strategic partnership to power Marg Pay.
Marg Pay is Marg ERP’s integrated payments solution, solving for the digital payments collection and reconciliation for India’s pharma distributors and MSME retailers.
The collaboration embeds PayU’s payment infrastructure directly into Marg ERP’s workflow, creating a single connected environment for ordering, payments, and reconciliation, all in one place.
The burden of manual payment reconciliation – slow, error-prone, and systematically exposed to cash pilferage, has long been a daunting burden for India’s pharma distributors and MSME retailers.
For a segment as high frequency and operationally critical as pharma distribution, these hurdles and inefficiencies often translate directly into working capital risk, revenue loss, and customer churn.
Marg Pay, integrated with PayU’s payment solution, addresses this challenge at the foundational layer, turning everyday invoicing, collection, and reconciliation workflows into high-scale, high-retention digital payments mechanism.
MSME retailers will now be able to generate Dynamic QR codes against every invoice, enabling instant digital payments automatically reconciled within Marg ERP.
Distributors, meanwhile, will be able to generate payment links against individual invoices, with payments reconciled bill-by-bill and posted directly into the ERP, powering faster collections, same-day settlements, and improved operational efficiency.
The partnership between PayU and Marg ERP will further extend to Marg’s eRetail application that supports and powers B2B ordering, payments and reconciliation. (BVI)
